The Watermark Sales Center was created to assist in the sales of individual condominium units in the Watermark, a residential tower planned to be constructed just east of downtown Detroit, along the Detroit River. KDG coordinated the construction of the center within a prefabricated building on rentable land adjacent to the Watermark construction site. As part of the scope of the sales center project, KDG also created the materials center in support of unit sales.
The materials center acts as a library showing the myriad of interior design options available to potential buyers. All material and style choices are provided and displayed in a manner which will help each unit buyer choose the finishes desired for their individual unit. The entire construction of the center, from locating the temporary structure on site, completing the build out, and the finishing and furnishing, was completed in less than 30 days.
In order to assist with sales of The Watermark condominium project, a Sales Model was built within a prefabricated structure across the street on rented land. KDG designed and coordinated the construction of the model, as well as providing complete interior design services.
The design services provided by KDG included not only the architectural walls and finishes, but all of the furniture and furnishings required to ‘stage’ the model to support future residential unit sales. The three bathrooms in the model were designed and built to demonstrate the three unique style options available. The entire construction of the model - from locating the temporary structure on site, completing the build-out, and the finishing and furnishing, was completed in less than 30 days.